Course Syllabus

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About the course

InDesign for Ad Design addresses the aspects of the Adobe InDesign application that pertain specifically to ad designers in the print industry. The course is comprised of five modules which you will progress through sequentially. Each module contains a variety of activities including discussion boards, instructional videos, printable handouts, opportunities to practice, and assessments with feedback. 

Instructor Information:

Melissa St Laurent photo

Melissa St. Laurent

Senior Software Application Specialist

912.678.1900 (Eastern United States time)

Welcome to InDesign for Ad Design! I love Adobe InDesign. While driving 4 hours one way, after work, to an InDesign users' group meeting that would last only 2 hours before I would embark on the return journey, I realized that I was probably crazy. Just as that thought was crossing my mind, it occurred to me that in the 3 weeks leading to this trek to Atlanta, I had made 2 other trips of greater distance to listen to somebody talk about Adobe. That was the moment of epiphany...

If Adobe were a rock band, I would be a groupie! 

This course has been long overdue in our corporate training program and I am so excited that you are here. I love my job because I spend the better part of each day interacting with people just like you; people who are new to the company, or veterans excited about a recent InDesign upgrade, people who are being asked to produce more with less, or those who are just eager to improve their efficiency and overall work environment. Even those are being forced to participate against their will are certain to find some benefit from this course. 

As rewarding as my job is, it does keep me on the phone and in remote training sessions so the best way to contact me is via the LMS email which you can access by clicking on "Inbox" in the very top right of this screen, next to your name. In most cases, I will respond within 4 hours.

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You may also use Speeqe Chat, the internal messenger which can be accessed from the left column. Discussion boards, such as Open Discussion ForumTech Support, and the Course Feedback and Ideas are also a great way to communicate.

Objectives

By the end of the course you will be able to:

  • Properly identify the InDesign tools
  • Explain when each tool should be applied for designing print media
  • Configure the InDesign preferences
  • Apply the included features to generate designs for optimal output to a 4 color printing press
  • Locate commonly used panels in the menu, as well as match the panel name to the keyboard shortcut
  • Create a new InDesign library containing elements from the server and the current document
  • Create master pages, adjust the panel layout, override specific master items using keyboard commands and menus
  • Create and modify paragraph, character, object, cell, and table styles
  • Discriminate which panels will be beneficial to print production based on functionality and will locate the panels in the menu
  • Customize the panel locations and save the workspace 
  • Access the Preflight panel, create a new profile for print materials, automate the Preflight process, analyze the outcome, and make necessary modifications to the document

Requirements

You will need a computer with internet access, speakers or headphones. The Canvas LMS is available for use on any device with internet access. You will find it easier to complete the discussion and ePortfolio entry requirements using a device with at least an 8" screen.

You will be required to create an ePortfolio and update it at the end of each module.

Interaction with the instructor and your peers is encouraged and required in many lessons.

To pass this course it is mandatory that you achieve a minimum of 70% on all activities.You should anticipate spending 15 hours per week on the course activities, totaling 75 hours of training for the course.

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Readings & Resources

There are a tremendous number of InDesign resources available. Below are a few of my favorites.

 

Additional Readings
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Adobe InDesign CS6 Classroom in a Book 

Adobe Creative Team 

June 14, 2012  0321822498  978-0321822499 1

Creative professionals seeking the fastest, easiest, most comprehensive way to learn InDesign CS6
choose Adobe InDesign CS6 Classroom in a Book from the Adobe Creative Team. The 16 project-based
lessons show readers step-by-step the key techniques for working with InDesign CS6.

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InDesign CS6: Visual QuickStart Guide

Sandee Cohen

July 5, 2012  0321822536  978-0321822536 1
 

InDesign CS6: Visual QuickStart Guide highlights the important new features,
as well as covering the ones readers have relied on in previous versions of InDesign. Complete coverage of InDesign CS6's
new features includes: tools for easily outputting to various devices such as phones and notebooks, including Alternate
Layouts, Liquid Layouts, and new content management tools; linked content tools, too more easily allow repurposing
of content; PDF forms creation feature, including extensive library resources; enhanced selection and drawing tools.
Users will learn how to create and automate documents, import and style text and objects, manage long documents,
export files for a wide variety of purposes, and much more.

 

Discussion Forums

With every web based learning course, there is the potential for a breakdown of communication resulting in a feeling of isolation. This course relies heavily on discussion boards as a means to prevent that disconnection. In addition to required posts for assignment submission, you are encouraged to network with your peers and instructors throughout the company. Below is an overview of the discussions that are ongoing.

 

Open Discussion Forum

This is the discussion forum for all things related to the course material. There will be specific discussion forums related to individual modules and activities. When required to post to a graded discussion forum, a link will be provided within the assignment description.

 

Tech Support Forum

Post any technical questions you may have regarding the course and someone will get back to you immediately. Whatever is ailing you, we can help. There is no problem too big or too small. Do not hesitate to contact us. If you need an extra attempt or two on a quiz, just say the word. If you encounter an error telling you to press any key to continue but you cannot find the ANY key ANYwhere on your keyboard, no sweat we can help. Simply post a message and we will be on the case.

 

Ask the Expert Forum

Modeled after Vygotsky's community of practice, the Ask the Expert group is intended to serve as a company wide knowledge base where InDesign users can assist each other with issues, share tips and tricks, or simply connect with other designers. Remember the efforts of those who helped you along this journey and help those who come after you.

 

As with many of the courses you enroll in, your feedback is requested and valued. Typically, this information is gathered upon completion of the course. Although this has proven successful, it is proposed that the information provided in the post survey may not be as accurate as it would if you were given the opportunity to provide feedback as you go, while the ideas are fresh. Feel free to post your ideas for improvement here, as they occur to you.

Feel free to speak freely. In no way will your constructive comments impact your grade. It is through your analysis that this course is made better for future students.

See below for a complete list of assignments.

 

 To begin, click on the Modules List.

Course Summary:

Date Details Due